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About the channel
We believe that anyone, no matter where they are, can live aloha. OluKai is a premium, Island lifestyle brand. We are focused on sharing the stories of Hawaiʻi and her people. Our non-profit, the Ama OluKai Foundation, is based in Hawaiʻi and exists to perpetuate culture and the aloha spirit. We are a Certified B Corp. We hope that you will join us on this journey!
Latest videos
Chief Bradley Young: A Few Minutes Between Life and Death | On Guard Ep 9 | OluKai
2.02K views · 09/02/2026
Aussie in California: Ruby Berry's Disneyland & Surf Trip Adventure | OluKai
1.04K views · 08/26/2026
Annie Reickert Chases Her 5th M2O Foiling World Title | OluKai
4.57K views · 08/19/2026
Zeke Lau Takes On the 2026 Koa Kai Triple Crown | Foiling Journey | OluKai
4.49K views · 08/12/2026
Meet the Koke: Vintage Running Sneaker, Reimagined | OluKai
34.45K views · 08/07/2026
Why We Fish: The Stories That Keep Them Coming Back | OluKai
1.01K views · 07/31/2026
Latest Shorts
The watercraft that can go where others can't 🌊 #olukai #onguard
183 views · 09/04/2026
"A couple minutes is the difference between life and death." #olukai #onguard
482 views · 09/02/2026
4 ways to style olukai's for every mood 😎 #olukai
1.27K views · 08/31/2026
Cute + comfy fits… Which one wins?! 💅 #olukai
1.16K views · 08/28/2026
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