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About the channel
Welcome to the official Sephora YouTube channel. Subscribe for beauty news, inspiration, and makeup tips from our PROs and brands. Browse hundreds of hair and makeup tutorials to learn how to create a range of looks—from everyday and natural to dramatic and smoky. Get the inside scoop on your favorite products and discover the latest innovations in beauty.
Latest videos
Ha Sisters Break In to Shop OLIVE YOUNG at Sephora
280.21K views · 08/29/2026
A Step-by-Step Guide to Soft Glam Makeup
87.8K views · 08/25/2026
UMI Gets Ready for Head in The Clouds Festival
983 views · 08/22/2026
Tiffany Day Gets Ready for Head in The Clouds Festival
1.94K views · 08/20/2026
Glowy Finish Foundation for Dry Skin
13.56K views · 08/18/2026
Lifted Eye Makeup Tutorial for Round Faces
5.34K views · 08/06/2026
Latest Shorts
Summer to Fall Blushes ft. PATRICK TA Major Headlines Double-Take Crème & Powder Blush Duo
5.9K views · 08/29/2026
Ha Sisters Shop OLIVE YOUNG at Sephora Early… But Where’s Emily?
15.04K views · 08/29/2026
Jackie Aina's Newest FORVR Mood Fragrance
6.59K views · 08/26/2026
New MAKEUP BY MARIO Long-Wear Cream Eyeshadow Shimmer Shades
48.06K views · 08/25/2026
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