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About the channel
the Outside is an independent hip-hop artist and full-spectrum creative out of Lansing, Michigan—rapper, producer, director, and editor—owning every second of his sound and visuals. A true DIY force, he dropped 12 official music videos in 2025 alone. His breakout project The Duke of Frandor pulled hundreds of thousands of views across Instagram, YouTube, and TikTok, with momentum surging into 2026. Known for turning haters into fuel, he flips criticism into engagement and growth—making the reaction part of the art. Moving through personas like the Thanos of Rap, King of the Block, Fred Thirst, and the Rap Unicorn, he delivers a style that doesn’t fit boxes—it breaks them. Next up: Wanted by the Rap Police. business: theoutside517@gmail.com https://theoutside.music
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