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About the channel
In this video series, we'll show you how to use online content to create a Digital Twin of your sales team. These videos are ideal for small b2b marketing teams -- particularly manufacturing and industrial companies -- that sales-driven organizations looking to build their online presence. Why is the Digital Twin approach critical? it’s because 80% of sales interactions are now taking place in digital channels. As cold-calling and trade shows become less effective, what is your sales and marketing team doing to address the shift toward digital channels? Learn how to deliver complex sales in b2b channels with the Digital Twin approach.
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